EP 15 Craft your What We Do for Our Customers Story

In this episode of Impact Unleashed: The Nonprofit Edition, host Sara Mayer discusses the importance of storytelling in the nonprofit sector. Sara shares an insightful narrative about Color Bright, a small arts education nonprofit, and how critical storytelling was in transforming their approach and resulting in substantial growth and community impact. This episode focuses on helping nonprofits understand the power of their impact stories, turning organizational chaos into structured momentum, and leading with narratives that resonate deeply with supporters and stakeholders. 

Key Takeaways:   

• Importance of identifying and sharing impactful stories beyond the numbers.   
• How Color Bright transformed through storytelling and strategic organizational changes.   
• Encouraging nonprofits to reflect on and articulate their unique stories of impact. 

Resources Mentioned:

• Book: "The 10 Stories Great Leaders Tell" by Paul Smith 

If this episode resonated with you, consider sharing it with your team or board. Reflect on your organization's story and think about the moments where you've made a real difference. 

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Join us next time on Impact Unleashed: The Nonprofit Edition as we continue to explore the stories and strategies that drive nonprofit success.